Wirth was created to honour the Jakob Wirth, lover of hats, and friend of the founders who had hoped to one day start his own hat company.

In 2014 Jakob took his own life while he was in the early stages of realizing his dream. Wirth was initially intended to be a one-time tribute, but has evolved into a powerful legacy.

To date, Wirth has sponsored thousands of hours of therapy for those who need it most. Wirth hopes for their hats to encourage us to check in on our homies, accept us as we are, and make mental health serviceds more accessible.

We’re excited to partner with Wirth on this limited run of hats, and support their efforts to make mental health services more accessible. $10 from each hat goes towards the Wirth Foundation which provides therapy for individuals who cannot otherwise afford it.